Jun 15, 2012


I've been hearing radio commercials for a service called reputation.com.
They say they restore your online reputation by removing negative reviews about you or your business. They don't say negative i think they say fake or damaging but how can they tell what is a lie vs someone who was telling the truth about your shitty business? Seems like an easy way to buy your way out of having the dirty truth told about you. This pretty much renders sites like yelp useless. IMO, writing bad reviews when you have bad service is your constitutional right to protest.

Many businesses on yelp etc focus too much on finding some quick fix for bad online reviews, rather than just reading them,taking them as constructive criticism and doing something to change whatever negative it is that people are saying about you.

Reputation.com just feels shady to me. It's all I can think about when I hear that commercial.

I'm sure fraudulent or vindictive reviews are out there but intelligent yelp readers should be able to sort them out if you truly do have a good business.

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