Apr 21, 2020

The Greatest Breakfast Cereal I Couldnt Remember The Name Of

When I was a kid there was a breakfast cereal that I have fond memories of.   I have been seeking this particular brand of cereal out most of my adult life.  It would have been in the early to mid 80's and when I was a kid and it was a rare  occasion that my little brother and I got to have sugary breakfast cereals so I remember the few times we actually somehow convinced our mom to buy it.  I remember vividly one time begging for Cookie Crisp, finally getting it and being horribly disappointed with it.  Chocolate Chip cookies in milk it definitely was not.  I don't know what I was expecting tho, like, a box full of actual bite size cookies disguised as fortified breakfast cereal?  Maybe that was the whole point of the marketing but how that lying piece of shit cereal is still around and this one I cant remember isn't,  is a crime.  This particular cereal I must not have been excited to get which is probably why I don't remember the name but I still reminisce about that flavor and how delicious it was.

I found a page on reddit called "Help Me Find"  and gave them the best description I could for my long lost cereal. 

I mentioned that it was from the early 80's and that the flavor was similar to Cap'n Crunch but it definitely wasn't.  Just about every time I get Cap'n Crunch I think about this cereal and try to remember what it was.

The flavor was more like a pancake with syrup and butter on it than the sugary sweet corn flavor of the Cap'n.  It definitely didn't destroy your mouth either.  I remember the shape was square with round corners and concave on both sides. Kind of like the Halls cough drop shape but smaller. The cereal pieces were yellowish-brown.  The box was also yellow and had a character like a cowboy or something on it.  Maybe an old West desert theme. It could have been a generic or store brand.  It also could have been associated with a cartoon that no longer exists. Not sure if they were doing generic or cartoon tie-in's back then but its very likely this cereal no longer exists.  I would just like to know what it was and see a photo of the box once. It was so good I still remember loving that flavor profile... I just can't remember ever even knowing the name of the cereal.

 Well just a few hours later after one obligatory "Sugar Smacks?" response I got my answer!  Despite Sugar Smacks being puffed rice, any time I mention this mystery cereal someone will suggest it.  So, it's not Smacks.  The answer I had been searching for (not really that hard) over 30 years was none other than Waffleos!   The person who figured it out even provided a link to a page with all kinds of info about it.  Oh man, instantly I was taken back to my childhood kitchen table.

 Here's a screenshot of some of the details.  Waffelo Bill!  haha.

Dang it came out in 1979?  I was like two years old. There's no way I could remember something like that at that age.  I know for sure I was in the house I lived in from two years old until I moved out in the 90's.  My brother was born in 79 and I do remember them bringing him home from the hospital.  Shit how cognizant are you at two?  So like 1980 or so?

It had an obscure cereal name that really hasn't stood the test of time.  That and me being a fucking toddler, no wonder I couldn't remember the name of it.  Although I will say, a waffle cereal is right in my wheelhouse as most of you know how much I love waffles.   Must have started at a very early age.

I feel like there has been  more recent variations of different cereals that tried to do some kind of maple or pancake theme but nothing like this.   I'm happy to have finally solved this mystery but also sad that I'll never be able to eat it again.   Now I also regret ever sending away for that belt buckle.

Now why don't you take a trip down this rabbit hole...

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